The recently-released trailers of Baadshah and Cameraman Ganga tho Rambabu (CGTR) seem to have unleashed a game of online-one-upmanship which has got the fans of both NTR and Pawan Kalyan up in arms.
The first look teaser of the NTR-starrer Baadshah was released on September 24, the birthday of star director Sreenu Vaitla amidst much fanfare. The much publicised teaser release went viral clocking over 2 lakh views in less than a day. "#Baadshah Teaser fetched about 1.70Lac views on YouTube in 18Hrs," posted a fan on a microblogging website, which was re-posted by Rupa Vaitla (wife of Sreenu Vaitla).
But then the Mega camp, it seemed, was determined to steal the thunder. A special teaser of a song (Extraordinary) from Pawan Kalyan's CGTR was released around the same time, which went viral... or rather "more viral" it turns out, and the mega camp seems to be loving it. "The song trailer has set a new record in Tollywood with over 4 lakh hits across all platforms online in just a day. Gabbar Singh's trailer held the record earlier," says SKN (Srinivas) a producer and publicist of the Mega family. He is quick to deny any malicious intent about the timing of the trailer release. "We have our audio launch happening and the teaser was released as part of normal promotional activities. It just turned out that our trailer got more hits than ever before," he adds.
Satish K Sala, secretary, Pawan Kalyan Fan Association is quick to jump the trigger saying, "It just goes to show that Pawan Kalyan is so much more popular than NTR. Being a Pawan Kalyan fan it makes us proud, it is natural for fans to root for their favourite stars. In fact, before a trailer is launched online, we have fans making a beeline to catch a glimpse," says Satish.
Apparently, NTR fans are itching to strike back. Things could get more interesting in the months to come, as NTR's Baadshah is set to release along with Ram Charan's Nayak during Sankaranthi.
The first look teaser of the NTR-starrer Baadshah was released on September 24, the birthday of star director Sreenu Vaitla amidst much fanfare. The much publicised teaser release went viral clocking over 2 lakh views in less than a day. "#Baadshah Teaser fetched about 1.70Lac views on YouTube in 18Hrs," posted a fan on a microblogging website, which was re-posted by Rupa Vaitla (wife of Sreenu Vaitla).
But then the Mega camp, it seemed, was determined to steal the thunder. A special teaser of a song (Extraordinary) from Pawan Kalyan's CGTR was released around the same time, which went viral... or rather "more viral" it turns out, and the mega camp seems to be loving it. "The song trailer has set a new record in Tollywood with over 4 lakh hits across all platforms online in just a day. Gabbar Singh's trailer held the record earlier," says SKN (Srinivas) a producer and publicist of the Mega family. He is quick to deny any malicious intent about the timing of the trailer release. "We have our audio launch happening and the teaser was released as part of normal promotional activities. It just turned out that our trailer got more hits than ever before," he adds.
Satish K Sala, secretary, Pawan Kalyan Fan Association is quick to jump the trigger saying, "It just goes to show that Pawan Kalyan is so much more popular than NTR. Being a Pawan Kalyan fan it makes us proud, it is natural for fans to root for their favourite stars. In fact, before a trailer is launched online, we have fans making a beeline to catch a glimpse," says Satish.
Apparently, NTR fans are itching to strike back. Things could get more interesting in the months to come, as NTR's Baadshah is set to release along with Ram Charan's Nayak during Sankaranthi.
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